Organizations often claim to be data-driven, relying on the utilization of data to base their product and engineering decisions. But not all data is equal. We have what’s called vanity metrics, misleading and misrepresentative, that are often mascaraed as forcing factors for making decisions. Vanity metrics are metrics that make you look good to others […]
It doesn’t happen often, but this week marks the acceptance of two new leadership principles into Amazon’s cultural tenets, Strive to be the Earth’s Best Employer and Success and Scale Bring Broad Responsibility. Amazon’s Leadership Principles, or LPs help its employees hold themselves and each other accountable, through tangible and measurable qualities that guide and […]
Minimum loveable product Source: Fact of the Day 1 interview with Jeff Wilke Published: January 2021 A minimum viable product (MVP) is a version of a product with just enough features to be usable by early customers who can then provide feedback for future product development. Jeff Wilke recognized that Amazon’s MVPs failed to insist on high […]
Amazon’s catalyst for innovation lies in its perspective to always think from the customer backwards. That’s how most successful projects get done, and it all starts with the commonly used Amazonian phrase, working backwards. Before building a charter, a project plan and setting out timelines, the first artifact that a customer-centric project entails is the […]
Doron Katz 
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